Amazon Web Service

Simple Email Service

It is a simple email service platform that is developed by Amazon AWA. After investing many years on research Amazon developed a flexible, cost-effective, reliable and scalable product SES.


It is used for sending transactional, marketing emails to the customer in a quick and cost-effective way.


I.e. suppose we build an application like Facebook and we want to send different types of mail or notification to everyone related to someone updating profile photo or someone post a comment or a lot more. Here we basically need a scalable architecture which would can able to support thousand and million of email over the period of time.


So how is it possible?

For that, we need to make our own exchange infrastructure it needs more money and time. But Amazon gives us a service called SES. With the this, we don't need to create our own email infrastructure we just need SES service. We can directly use Amazon SEA API or we can also use Amazon SMTP interface for sending and receiving from third-party applications that we already use.


After that lets come to another big questions like why we use Amazon SES? What are the benefits of those services?


Deliverability:

  • As we know from the intro part it's a very coat effective email delivery service.
  • It provides on-demand feedback facility on which we discuss briefly later.
  • With the minimal setup we can achieve a maximum deliverability of email.
  • we can send as much as emails as we need if necessary.

Cost:

Due to miss usability it's not free service.l also it is not too expensive. Means we have to pay only for what we use.


There is no additional cost or hidden cost here also not any kind of joining fee is there.


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